About TSI

The Sonoran Initiative is a nonprofit organization committed to ending generational poverty within underserved communities. We are changing underserved to deserving, breaking victimized language and taking control of our own narrative.

Consider the Sonoran Desert butterfly. Despite its own treacherous environment, the Sonoran Butterflies somehow defy the odds by surviving, transforming, and thriving. The Sonoran Initiative (TSI) compares that same phenomenon to the beauty, strength, and fortitude which exists within our urban landscapes and neglected zip codes.

TSI focuses on a segment of our nation’s most vulnerable demographic: minority youth between the ages of 18-24. Our Fellows are coached to think beyond their zip codes and begin their journeys to personal and professional evolution. In creating TSI’s cohorts and partnerships, we considered our own personal struggles and the resources which would have helped us overcome so many of these obstacles experienced in poverty during those critical and transformative years.

In addition to our customized cohorts, our critical add-ons embrace mentorship, therapy, art, financial literacy, college support, non-traditional certification, and a scientific approach to understanding our strengths. Our cohorts align with emerging markets inclusive of entrepreneurship, innovative arts and more.

TSI understands the possibilities achieved by tapping into our youths inherent tenacity, intelligence, natural ambition and grit and how matching those talents with the appropriate spheres of influence will change lives forever. Together, with an exceptional board of directors and advisors, TSI is debunking inner-city stereotypes and creating new possibilities for our Fellows with the ultimate goal of permanently breaking cycles of generational poverty.

We are resilient. We are powerful. We are filled with potential. We are here. We are ready! We are waiting for YOU!

We are excited to share our story through our documentary film directed by NYU Professor and acclaimed Cannes and Sundance Film Festival winner, Caran Hartsfield.